“Freeshing悦活”是一个去性别化的化妆品包装设计系列产品，为各种性别人群设计。旨在破除现今“化妆品”和刻板印象中“女性气质”的紧密联系；强调化妆的行为本身是不分性别的，聚焦用户本身，倡导用户在选购化妆品时回归自己的需求；解决用户在使用化妆品时因性别刻板印象而可能造成的尴尬情况。

Freeshing is a de-gendering cosmetic packaging design series designed for people of all genders. The product aims to break the close relationship between "cosmetics" and "femininity" in the stereotype and emphasizes that the act of makeup is gender-neutral. "Freeshing" focuses on users themselves, and encourage users to return to their own needs when purchasing cosmetics, which also hopes to solve the embarrassment that users may encounter due to gender stereotypes when using cosmetics.