在设计节日包装的想法下，2022年也正是虎年的到来，以此作为平面设计灵感来源。老虎为百兽之王， 醒目的“王”字在老虎的前额代表着兽王的威风，与五粮液沉稳大气的设计风格不谋而合。 盒身正面的两只金色老虎以五粮液酒为中心，矫健有力，虎虎生风。灰色底座和红色条纹用简单的配色，凸显出五粮液的LOGO。

The upcoming year 2022 is the year of the tiger, which has inspired our design. The tiger is the king of all animals ,the “wang” on its forehead symbolized power and describe wuliangye as a powerful and strong brand. The two tigers situated on each side of the box symbolizes a lot of things, the tiger symbolizes strength and power, gold symbolizes wealth. The gray base and the red line indicate the logo of wulangye.